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Forsta strengthens the Americas Voice of Buyer and Worker with appointment of Business Veteran Jim Reitz

LONDON, NEW YORK and OSLO, Norway – July 27, 2021 – Forsta, the world main Buyer Expertise and Analysis Expertise firm, has appointed Jim Reitz as Head of Gross sales for the Americas, Voice of Buyer and Worker (VoC/VoE). Most just lately, Reitz was a Managing Director at Adobe the place he led a Strategic Accounts follow for the Adobe Expertise Cloud targeted on digital transformations to assist manufacturers obtain one-to-one personalisation at scale. A veteran of the VoC/E area, he spent greater than 10 years in varied roles at OpinionLab, which was finally acquired by Verint.

Jim Reitz, Head of Gross sales for the Americas

“I’m thrilled to be becoming a member of Forsta,” stated Reitz. “My Adobe expertise underscored the significance of leveraging the Voice of Clients as one of the vital predictive indicators that drive enhancements in buyer expertise and retention. Main the Americas, I intend to encourage, lead and allow the staff to develop exponentially. In doing that, I do know we’ll be offering our shoppers with a partnership that not solely exceeds their expectations, but additionally permits us to develop smarter collectively.”

Giles Whiting, COO and Managing Director, VoC/VoE provides: “Jim is an trade veteran. He brings a wealth of data and expertise to the Forsta staff within the Americas. Jim shares the Forsta perception that the ability of information lies in having the ability to unlock it. It’s now not sufficient to easily analyse information; it’s a must to do one thing with it. I’m trying ahead to witnessing Jim and the staff serving to our shoppers to study extra about how their clients assume, really feel and act and translating these findings into revenue producing actions.”

He lives in Northern New Jersey and is married with two sons. His passions embody singing with the New Jersey Choral Society, touring together with his household, engaged on residence enchancment initiatives and enjoying golf.

For additional press data:
Please contact Sallyanne Heywood, [email protected], +44 (0)7884 187074

About Forsta
Forsta, is the model for the just lately merged companies of Confirmit and FocusVision, two of the world’s main Expertise and Analysis know-how corporations. In collaboration with their shoppers, Forsta informs and evokes designs options and deploys their market main expertise and analysis know-how to exceed their shoppers’ wants. Forsta, rising smarter collectively. Go to for extra data.

About Confirmit, a Forsta Model
Confirmit’s options are constructed by insights professionals, for insights professionals. Market Analysis, buyer expertise and worker engagement consultants world wide depend on our options to show perception into tales that gas motion. The guts of our enterprise is the folks behind our know-how, and we work as a companion to ship the flexibleness and energy you should perceive and handle experiences, feelings, and behaviours so that you’re at all times one step forward.

About FocusVision a Forsta Model
Established in 1990, FocusVision gives a complete suite of expertise insights software program options – together with superior survey, on-line interview and focus teams, and on-line qualitative analysis group options to get manufacturers shut sufficient to their clients to have a full understanding of Buyer Fact™ — how they assume, really feel, and act. Trusted by 18 of the Prime-20 Fortune 100 corporations, and all the Prime-10 Healthcare and CPG corporations, FocusVision was honoured for its Excellent Innovation in Buyer Expertise Administration with MarTech Breakthrough Awards in 2018 and 2019.

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