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World MarTech Innovator BOSCO™ Drives On-line Gross sales Progress At Animed Direct

MarTech innovator BOSCO™ is driving gross sales for on-line pet care retailer, Animed Direct, by way of its award profitable Join platform, the main bespoke buying and selling and forecasting dashboard for on-line retailers and e-commerce distributors.

BOSCO™ makes use of a novel third technology algorithm and knowledge integration to drive finances predictions and suggestions. The Join platform permits purchasers to combine their very own knowledge with market sources to make sure essentially the most correct outcomes accessible. This ensures the optimum use of selling funds each when it comes to response numbers and gross sales.


BOSCO™ might be working carefully with Animed on attribution modelling. It will contain working numerous simulations to assist key campaigns with the platform first and middle in figuring out key areas for advertising and marketing spend.

John Readman, CEO and founding father of BOSCO™ stated: “BOSCO™ is a good addition to Animed’s advertising and marketing toolset, particularly when engaged on advertising and marketing attribution. We might be utilizing our personal bespoke BOSCO™ algorithm and making use of this attribution mannequin to their knowledge to ship enhanced on-line outcomes.”

Animed Direct is a UK primarily based on-line pet care retailer who’ve seen phenomenal progress all through 2020 and have thrilling plans lined up in 2021.

Daybreak McMullan, eCommerce Advertising Supervisor at Animed stated: “I’m wanting ahead to seeing the place we will go together with BOSCO™ Join, notably to assist us discover new alternatives. The buying and selling dashboard will enable us to see all of our advertising and marketing metrics in a single place.”

Locations on the BOSCO™ Join program at the moment are accessible for all on-line retailers {and professional} e-commerce distributors. Enquire about this system or guide a demo.

For extra data contact [email protected] or phone 0113 3502560


Leigh Richards, The Right Image, [email protected] 07758372527

Notes to editors:

  1. BOSCO™ gives retailers the power of predictive marketing analytics and enables them to plan, predict and profit from marketing spend.
  2. BOSCO™ was developed by digital marketing and technology provider, Modo25.
  3. Bosco is the name of the gentleman who runs the 1moreChild orphanage in Jinja, Uganda, a charity supported by both Modo25 and BOSCO™.
  4. MarTech innovator Modo25 ( recently announced the launch of BOSCO™ Connect. This disruptive new platform provides online retailers with a single-view dashboard that streamlines the planning of online marketing spend in one place, enabling best-spend predictive forecasts to be created by combining market analytics with the marketer’s own internal data.

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